Consultancy with Magneticka

We Improve the ease in which people use your website and you will dramatically increase your conversion ratio of visitor to customer. Good usability is now a significant factor in how your site ranks on the major search engines. Our commitment in working with you are:

• To improve the way people use your site to increase conversion of visitors to sale or enquiry
• To aid search engine rankings. The major engines, most notably Google, are increasingly adopting user-metrics in their ranking algorithms i.e. number of pages viewed by visitors, length of time spent on site, etc

  Magneticka’s website usability consultancy will help you to understand the way people are using your site, and how the site can be altered to persuade your visitors to carry out desired actions such as purchasing your products or making contact with you.

  There is little point in having a well optimised site that receives targeted traffic from the search engines if those visitors do not convert into business for you.

  As part of your ongoing search marketing campaign or as a stand alone usability study Magneticka will:

• Work with you to set out goals for your website

• Analyse your website statistics to help you to understand the way people are using your website and whether they are carrying out the desired actions

• Analyse your site against accepted web usability standards

• Suggest improvements and tweaks to your site content and structure to help your site realise its goals

• Track the results of any changes

  Learning to understand the way in which people move through your site and adapting your site accordingly can mean the difference between a pretty marketing tool that doesn't really do much for you and an asset to your business that increases your baseline profit.